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The NFL Strikes A Deal With Luciferian Music Star Jay-Z Using The National Football League To Promote Social Justice Program ‘Inspire Change’

The NFL and Roc Nation, the entertainment company founded by Jay-Z, have launched a partnership to bring social justice to the National Football League.

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NFL Taps Jay-Z for Social-Justice Issues—and Entertainment Offerings
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NFL commissioner Roger Goodell championed Jay-Z’s ability to connect with younger fans that the league needs to both secure its future audience and make a broader cultural impact.

About 12 years ago, I started noticing that one of the songs that the NFL on its Monday Night football program started playing was AC/DC’s ‘Highway To Hell‘, needless to say I switched channels or left the room when that was happening. Flash-forward to 2019, and we have the NFL announcing its new social justice program ‘Inspire Change‘, and they have partnered with Luciferian hip-hop mogul Jay-Z to bring it about. I wonder, is this a good thing or a bad thing, hmm? 🤔 Let’s take a look and see if we can figure it out.

“Ye are of your father the devil, and the lusts of your father ye will do. He was a murderer from the beginning, and abode not in the truth, because there is no truth in him. When he speaketh a lie, he speaketh of his own: for he is a liar, and the father of it.” John 8:44 (KJV)

When we first reported on Jay-Z back in 2013, we showed you him wearing a shirt that read ‘Do What Thou Wilt‘, the official motto of satanist Aleister Crowley. In that article we also showed you how his iconic apparel line, Rocawear, was shot through with OTO imagery such as the ‘all seeing eye’ in a triangle, the ‘eye of Horus’ (an ancient Egyptian symbol frequently referenced in occult texts) and the head of Baphomet (the horned, androgynous idol of Western occultism). More recently, in our article on Hollywood, the music industry and satanism, we showed you the tremendous push to normalize satanism through music and movies that is happening right now.

What an incredible paradigm shift this is from the the NFL of the 1970’s where the cameras would show someone holding a John 3:16 sign up after nearly every point. Something that would, in 1990, help lead me to the foot of the cross and find salvation in Jesus Christ. No John 3:16 signs in the 21st century NFL, now we have Jay-Z and his wife Beyonce who admits to demon possession while performing on stage.

NFL Taps Jay-Z for Social-Justice Issues—and Entertainment Offerings

FROM THE WSJ: The NFL has struck a broad alliance with Jay-Z in which the rapper will both help the league with one of its thorniest problems—smoothing out continuing tensions with players over social-justice issues—and expand the NFL’s entertainment offerings, including the Super Bowl halftime show and other creative projects.

The NFL and Roc Nation, the entertainment company founded by Jay-Z, have launched a partnership in which Jay Z will take a prominent role in a social-justice program the league launched last year at a time when it was still roiled by controversy over player protests during the national anthem started by Colin Kaepernick.

The parties said Roc Nation will also expand and play an integral role in the NFL’s entertainment operations—not just the halftime show, but also the production and distribution of other new football-related content together on streaming services. That could include original music, in addition to podcasts for players to voice their opinions on social and cultural issues that are important to them. Front Office Sport first reported an NFL-Roc Nation partnership.

Inspire Change’s stated goals are promoting education and economic advancement, improving police and community relations, and enacting criminal-justice reform. The initiative was started in partnership with the Players Coalition, which was founded by a group of players seeking to enact social reform, and has supported charities and causes across the country. Patriots owner Robert Kraft was among the key figures in bringing the partnership with Roc Nation together.

THE GOAL OF HOLLYWOOD AND THE ENTIRE ENTERTAINMENT INDUSTRY IS TO NORMALIZE SATANISM AND THAT MISSION IS NOW NEARLY COMPLETE

THE GOAL OF HOLLYWOOD AND THE ENTIRE ENTERTAINMENT INDUSTRY IS TO NORMALIZE SATANISM AND THAT MISSION IS NOW NEARLY COMPLETE

Jay-Z said in an interview that he felt comfortable becoming a leading voice for the Inspire Change because of the league’s ability to reach so many different people. He is getting involved even though he may not agree with the politics of some of his new business partners—NFL team owners.

“I’m black. That’s my world,” Jay-Z said at his offices in Manhattan. If he didn’t do business with wealthy business interests who he may disagree with politically, he added, “then I couldn’t have any TV shows. I couldn’t put my platform on TV because I’m sure someone who owns the broadcast network has supported someone who I don’t believe should be in office.”

“I can’t control, no one can control the world that we live in currently and people’s choice to vote self interests,” the hip-hop icon added, referring to “very, very rich people.”

NFL commissioner Roger Goodell championed Jay-Z’s ability to connect with younger fans that the league needs to both secure its future audience and make a broader cultural impact.

“There’s really no one quite like him,” Goodell said. “When we talked about doing something together, the one thing that really stood out is both of us wanted to have an impact.”

The NFL moved to the center of this conversation three years ago when Kaepernick began sitting and later kneeling during the national anthem to call attention to social issues and racial inequality. He was later joined by fellow players, and the movement was met with polarizing responses—praise from some for his activism, and derision from others who deemed the protests unpatriotic.

Goodell said the league has sent letters inviting Kaepernick into the conversation on the league’s efforts. Jay-Z, on Monday, said he has not spoken to Kaepernick but hopes to do so soon. Kaepernick couldn’t immediately be reached for comment.

“He absolutely brought this conversation alive,” Jay-Z said of Kaepernick. “We like to think that the way we build the Inspire Change platform, that if anything close to that would happen in the future, then Kaepernick would have a platform where he can express himself and maybe it doesn’t have to take place on the field.” READ MORE

Jay Z – Illuminati Musical Satanism

Everything you never wanted to know about Jay-Z and his connection to the Illuminati and satanism.

Now The End Begins is your front line defense against the rising tide of darkness in the last days before the Rapture of the Church

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When you contribute to this fundraising effort, you are helping us to do what the Lord called us to do. The money you send in goes primarily to the overall daily operations of this site. When people ask for Bibles, we send them out at no charge. When people write in and say how much they would like gospel tracts but cannot afford them, we send them a box at no cost to them for either the tracts or the shipping, no matter where they are in the world. Even all the way to South Africa. We even restarted our weekly radio Bible study on Sunday nights again, thanks to your generous donations. All this is possible because YOU pray for us, YOU support us, and YOU give so we can continue growing.

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“Looking for that blessed hope, and the glorious appearing of the great God and our Saviour Jesus Christ;” Titus 2:13 (KJV)

“Thank you very much!” – Geoffrey, editor-in-chief, NTEB

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End Times

As United States Readies FEMA Emergency Alert System Test, Putin Orders Russians To Put On Gas Masks And Prepare For A WWIII Nuclear Attack

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Chilling moment ‘nuke incoming’ sirens sound & schoolkids wear gas masks in war drills as Putin readies Russians for WWIII

My, but it’s been a busy 24 hours, don’t you think? In the span of a single day, the Speaker of the House was deposed from his duties, a test of the FEMA Emergency Alert System is just about an hour away, and Putin over in Russia has ordered its citizens to prepare for an incoming WWIII nuclear attack, complete with school children in gas masks and bomb shelter visits. Yes sir, sounds like pumpkin spice season to me, with just a little bit of end times atrocities thrown in to sweeten the pot.

“Behold ye among the heathen, and regard, and wonder marvellously: for I will work a work in your days, which ye will not believe, though it be told you.” Habakkuk 1:5 (KJB)

Add to all that the current endless waves of illegal migrants taking over America and Europe, the rising recession threat, sky-high gas prices, and the relentless violence in ball parks and city streets around the world, and what do you have? You have exactly what we’ve been warning you about, the rising spirit of Antichrist preparing this lost world to receive Judas Iscariot 2.0. I cannot say it any plainer or more clear than that. If you are one of the dwindling number of people who are still waiting for things to go ‘back to normal’, this is the new normal.

Hey, here’s a good question. Do you think we will see a spike in injuries and deaths of COVID mRNA vaccinated people after the FEMA test is completed? I guess we’re about to find out.

Putin ordered Russians to drill for a WWIII nuclear attack while America launches FEMA Emergency Alert System test

FROM THE SUN US: Sirens blared out across Russia today and children donned gas masks as part of a terrifying drill for an incoming nuclear attack. The eerie siren could be heard across the country and chilling messages were broadcast live as Putin forced his citizens to endure a WWIII drill.

Chilling footage even shows schoolchildren being taught how to correctly don gas masks.

Sirens and loudspeakers were sounded in all regions across Russia’s 11 time zones in drills that spawned two days. It was Russia’s first nationwide civil defence exercise as Putin  indoctrinates his people about the danger of the West triggering nuclear war.

A message sounded declaring: “Attention everyone,” as a bone chilling alarm bellowed out in cities and towns everywhere.

Emergency services gathered in hazmat suits to carry out protocol as part of Mad Vlad’s sick exercise. One group ran from a building with a dummy body on a stretcher accompanied by a pack of dogs. Heavily armoured and spiked doors also appeared to close off an underground bunker holding officials and Russian police.

Chilling messages were splashed on TV screens as programmes were interrupted.

They read: “Attention, everyone!

“There is a check of readiness of the warning system to the population.

“Please remain calm.”

The same wording boomed out from loudspeakers nationwide.

Firefighters rushed to put out a blaze as ambulances and other teams worked around them during the surreal exercise. Workers wearing eerie hazmat suits also stuck signs into the ground on the side of the road. The exercise was based on the assumption of a giant nuclear attack from the West. READ MORE

Now The End Begins is your front line defense against the rising tide of darkness in the last Days before the Rapture of the Church

Please continue to pray for us, and for wisdom for me especially, as we continue taking steps to print the NTEB branded King James Bible for our free Bible and Bibles Behind Bars program. It is exciting and intimidating at the same time. If the Lord has prospered your financially, we ask you to donate to help us continue to send out free Bibles at this level, and even higher than we are at the moment. It takes a lot of prayer, and a lot of resources to do all this. Praise the Lord we are doing it, all of us together, labouring in the Lord’s harvest field. TO THE FIGHT!!!

When you contribute to this fundraising effort, you are helping us to do what the Lord called us to do. The money you send in goes primarily to the overall daily operations of this site. When people ask for Bibles, we send them out at no charge. When people write in and say how much they would like gospel tracts but cannot afford them, we send them a box at no cost to them for either the tracts or the shipping, no matter where they are in the world. We have a Gospel Billboard program. We are now broadcasting Bible studies, Podcasts and a Sunday Service 5 times a week, thanks to your generous donations. All this is possible because YOU pray for us, YOU support us, and YOU give so we can continue growing.

But whatever you do, don’t do nothing. Time is short and we need your help right now. The Lord has given us an open door with a tremendous ‘course’ for us to fulfill that will create an excellent experience at the Judgement Seat of Christ. Please pray for our efforts, and if the Lord leads you to donate, be as generous as possible. The war is REAL, the battle HOT and the time is SHORTTO THE FIGHT!!!

“Looking for that blessed hope, and the glorious appearing of the great God and our Saviour Jesus Christ;” Titus 2:13 (KJB)

“Thank you very much!” – Geoffrey, editor-in-chief, NTEB

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End Times

Here Is Everything You Need To Know About The FEMA National Wireless Emergency Alert System Test Taking Place At 2:20 EST This Afternoon

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FEMA in coordination with the Federal Communications Commission (FCC), will conduct a nationwide test of the Emergency Alert System (EAS) and Wireless Emergency Alerts (WEA) today, Oct. 4 at 2:20 PM EST

Like with any other such event of this magnitude, there is some truth mixed in with a whole lot of speculation surrounding the FEMA nationwide test of the Emergency Alert System. Many of the conspiracy theories, some of them quite outlandish, are not based in reality, but that is not to say there is no conspiring taking place by our federal government. So allow me to help you to create the proper Bible believer mindset with which we need to view what’s about to happen with the FEMA Emergency Alert System Test today.

There is a conspiracy of her prophets in the midst thereof, like a roaring lion ravening the prey; they have devoured souls; they have taken the treasure and precious things; they have made her many widows in the midst thereof.” Ezekiel 22:25 (KJB)

When JFK was assassinated in 1963, the federal government released the Warren Report in an attempt to create a narrative about what happened. It was mostly all lies, and they coined the phrase ‘conspiracy theory’ to label anyone who didn’t go along with it. When 9/11 happened, the federal government created the National Commission on Terrorist Attacks Upon the United States, and that was mostly lies designed to pass the draconian ‘1984’-esque ‘Patriot Act’ which continues to do damage to this day. Believing reports and commissions from the government is not a winning formula if it’s truth you’re after. So here is the truth about what’s taking place today.

On one hand, testing a nationwide emergency alert system has its merits, especially when we get attacked by Russia or China which seems to be brewing in the background. On the other hand, the alert system test is itself a testimony to the fact that we have all been bound to this digital identification and tracking system we call our mobile devices, as it records and reports our every move. That is what this represents, and that’s what will be going through my mind at 2:20 PM EST today. The ’emergency alert system’ known as the King James Bible contains everything you need to know about what they’re doing and why they’re doing it. We are living in the Mark of the Beast system, you call it the internet, and here on Day 1,297 of 15 Days To Flatten The Curve, the net has become a noose. Just ask Siri, she’ll tell you.

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FEMA and FCC Plan Nationwide Emergency Alert Test for Oct. 4; Test Messages Will be Sent to All TVs, Radios and Cell Phones

FROM FEMA.GOV: The national test will consist of two portions, testing WEA and EAS capabilities. Both tests are scheduled to begin at approximately 2:20 p.m. ET on Wednesday, Oct. 4. The WEA portion of the test will be directed to consumer cell phones. This will be the third nationwide test, but the second test to all WEA-compatible cellular devices. The test message will display in either English or in Spanish, depending on the language settings of the wireless handset.

The EAS portion of the test will be sent to radios and televisions. This will be the seventh nationwide EAS test.

FEMA and the FCC are coordinating with EAS participants, wireless providers, emergency managers and other stakeholders in preparation for this national test to minimize confusion and maximize the public safety value of the test.

The purpose of the test is to ensure that the systems continue to be effective means of warning the public about emergencies, particularly those on the national level. In case the Oct. 4 test is postponed, due to widespread severe weather or other significant events, the back-up testing date is Oct. 11.

The WEA portion of the test will be initiated using FEMA’s Integrated Public Alert and Warning System (IPAWS), a centralized internet-based system administered by FEMA that enables authorities to send authenticated emergency messages to the public through multiple communications networks. The WEA test will be administered via a code sent to cell phones. This year the EAS message will be disseminated as a Common Alerting Protocol (CAP) message via the Integrated Public Alert and Warning System-Open Platform for Emergency Networks (IPAWS-OPEN).

All wireless phones should receive the message only once. The following can be expected from the nationwide WEA test:

Beginning at approximately 2:20 p.m. ET, cell towers will broadcast the test for approximately 30 minutes. During this time, WEA-compatible wireless phones that are switched on, within range of an active cell tower, and in a geographic area where the wireless provider participates in WEA, should be capable of receiving the test message.

For consumers, the message that appears on their phones will read: “THIS IS A TEST of the National Wireless Emergency Alert System. No action is needed.”

Phones with the main menu set to Spanish will display: “ESTA ES UNA PRUEBA del Sistema Nacional de Alerta de Emergencia.  No se necesita acción.”

Similar to when your phone receives an Amber Alert, the WEA alert tone is generally only played when the alert is initially received by the phone and on some devices stops as soon as the user clicks a button. If a phone is off before the test alert is sent and not turned back on until after the WEA Test expires (approximately 30 minutes), the phone should not get the test message.
WEA alerts are created and sent by authorized federal, state, local, tribal and territorial government agencies through IPAWS to participating wireless providers, which deliver the alerts to compatible handsets in geo-targeted areas. To help ensure that these alerts are accessible to the entire public, including people with disabilities, the alerts are accompanied by a unique tone and vibration.

Important information about the EAS test:

The EAS portion of the test is scheduled to last approximately one minute and will be conducted with the participation of radio and television broadcasters, cable systems, satellite radio and television providers and wireline video providers. The test message will be similar to the regular monthly EAS test messages with which the public is familiar. It will state: “This is a nationwide test of the Emergency Alert System, issued by the Federal Emergency Management Agency, covering the United States from 14:20 to 14:50 hours ET. This is only a test. No action is required by the public.”

Note to Broadcast Outlets: 

Please do not include the tones or Attention Signals in broadcast TV or radio coverage about the Nationwide Emergency Alert Test being conducted on Oct. 4, 2023. Doing so could result in a violation of federal regulations, which prohibit the use of Emergency Alert System codes (which are audible tones) or the EAS and WEA Attention Signals, or simulations of them, except in actual emergencies, authorized tests of the EAS, or authorized Public Service Announcements (PSAs).  READ MORE

Now The End Begins is your front line defense against the rising tide of darkness in the last Days before the Rapture of the Church

Please continue to pray for us, and for wisdom for me especially, as we continue taking steps to print the NTEB branded King James Bible for our free Bible and Bibles Behind Bars program. It is exciting and intimidating at the same time. If the Lord has prospered your financially, we ask you to donate to help us continue to send out free Bibles at this level, and even higher than we are at the moment. It takes a lot of prayer, and a lot of resources to do all this. Praise the Lord we are doing it, all of us together, labouring in the Lord’s harvest field. TO THE FIGHT!!!

When you contribute to this fundraising effort, you are helping us to do what the Lord called us to do. The money you send in goes primarily to the overall daily operations of this site. When people ask for Bibles, we send them out at no charge. When people write in and say how much they would like gospel tracts but cannot afford them, we send them a box at no cost to them for either the tracts or the shipping, no matter where they are in the world. We have a Gospel Billboard program. We are now broadcasting Bible studies, Podcasts and a Sunday Service 5 times a week, thanks to your generous donations. All this is possible because YOU pray for us, YOU support us, and YOU give so we can continue growing.

But whatever you do, don’t do nothing. Time is short and we need your help right now. The Lord has given us an open door with a tremendous ‘course’ for us to fulfill that will create an excellent experience at the Judgement Seat of Christ. Please pray for our efforts, and if the Lord leads you to donate, be as generous as possible. The war is REAL, the battle HOT and the time is SHORTTO THE FIGHT!!!

“Looking for that blessed hope, and the glorious appearing of the great God and our Saviour Jesus Christ;” Titus 2:13 (KJB)

“Thank you very much!” – Geoffrey, editor-in-chief, NTEB

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End Times

The Cultural Affairs Committee In New York City Have Called For The Immediate Removal Of Statues Of George Washington For Reparations Task Force

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Money should be found to remove statues of America’s founding fathers like George Washington in New York City as a ‘Reparations Task Force’ committee is created

America is being hollowed out, eaten away on the inside by forces conspiring against her just as we first told you when Now The End Begins first started back in 2009. We wrote that “for generations the Bible has warned of the coming End of Days, and you are now living in that time. America, a nation raised up by the Hand of God to spread the gospel and to be a beacon of Freedom for people around the world is about to be forever silenced by those sworn to protect her – her leaders.” What we told you was coming then is now almost complete here in 2023.

“When the righteous are in authority, the people rejoice: but when the wicked beareth rule, the people mourn.” Proverbs 29:2 (KJB)

Our Founding Fathers were far from perfect men, they all had their faults and flaws. But God used them to create a nation around the King James Bible that is nearly as unique on Earth as the nation of Israel is. No other nation in modern times has been as lauded and as celebrated as America, and rightly so. George Washington, Thomas Jefferson and all the others we remember to this day for the amazing work that they started which is still in effect 247 years later. But this is what the enemies of America hate, they hate our Declaration of Independence, our Constitution and the men who put pen to ink to birth it all.

For 14 years now, we’ve been warning you that America is being removed brick by brick, and right now we are about out of bricks.

New York City threatens statues of Washington, Columbus and Jefferson over slavery links and mulls reparations task force

FROM THE DAILY MAIL UK: The city’s Cultural Affairs Committee has demanded the eviction of George Washington and Christopher Columbus and others from public spaces because of links to slavery, along with the establishment of a reparations task force. The plans before the city council on Tuesday come after Mayor Eric Adams warned that New Yorkers face a ‘financial tsunami’ from the cost of providing for more than 10,000 new migrants a month.

But they have prompted fury as the city scratches around for resources with libraries, meals for senior citizens and childcare all now at risk. ‘This is little more than an attempt by the radical left to rewrite our nation’s history,’ said City Councilor Joann Ariola.

‘The Founding Fathers and the others who worked so hard to establish this great country should be celebrated, not eliminated from memory.’

The Committee plans to remove any public statue or work of art that ‘depicts a person who owned enslaved persons or directly benefited economically from slavery, or who participated in systemic crimes against indigenous peoples or other crimes against humanity’. Dozens of prominent statues across the city are at risk including those depicting Thomas Jefferson and former governor Peter Stuyvesant.

Anti-racism training would be introduced for contractors and city employees, and a task force would ‘consider the impact of slavery and past injustices for African Americans in New York City and reparations for such injustices’.

‘Explanatory plaques’ would be installed next to any statue not removed and on schools named after them.

Meanwhile an injunction was filed overnight against the Mayor’s plans to set up a shelter for migrants at the historic Floyd Bennett Field in Brooklyn. More than 110,000 asylum seekers have arrived in the city since the Spring of 2022 with New Yorkers paying an average of $385 a night per migrant family.

Mayor Adams has pleaded for federal help in footing the bill and lashed out at Greg Abbott as a ‘madman’ after the Texas governor bussed thousands from his state. READ MORE

New York City Wants To Remove Statues of George Washington and Others To Create Reparations Task Force

The city council is advancing a bid to remove statues of controversial historical figures, such as George Washington, Thomas Jefferson and Christopher Columbus.

Now The End Begins is your front line defense against the rising tide of darkness in the last Days before the Rapture of the Church

Please continue to pray for us, and for wisdom for me especially, as we continue taking steps to print the NTEB branded King James Bible for our free Bible and Bibles Behind Bars program. It is exciting and intimidating at the same time. If the Lord has prospered your financially, we ask you to donate to help us continue to send out free Bibles at this level, and even higher than we are at the moment. It takes a lot of prayer, and a lot of resources to do all this. Praise the Lord we are doing it, all of us together, labouring in the Lord’s harvest field. TO THE FIGHT!!!

When you contribute to this fundraising effort, you are helping us to do what the Lord called us to do. The money you send in goes primarily to the overall daily operations of this site. When people ask for Bibles, we send them out at no charge. When people write in and say how much they would like gospel tracts but cannot afford them, we send them a box at no cost to them for either the tracts or the shipping, no matter where they are in the world. We have a Gospel Billboard program. We are now broadcasting Bible studies, Podcasts and a Sunday Service 5 times a week, thanks to your generous donations. All this is possible because YOU pray for us, YOU support us, and YOU give so we can continue growing.

But whatever you do, don’t do nothing. Time is short and we need your help right now. The Lord has given us an open door with a tremendous ‘course’ for us to fulfill that will create an excellent experience at the Judgement Seat of Christ. Please pray for our efforts, and if the Lord leads you to donate, be as generous as possible. The war is REAL, the battle HOT and the time is SHORTTO THE FIGHT!!!

“Looking for that blessed hope, and the glorious appearing of the great God and our Saviour Jesus Christ;” Titus 2:13 (KJB)

“Thank you very much!” – Geoffrey, editor-in-chief, NTEB

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